KeyMatch lets you promote specific web pages on your site. For example, if a department is releasing a new Operations web page that should be returned for certain types of queries, you can direct users to that new web page by associating specific search terms, such as operations, with the new web page. A link for the new web page is returned alongside the search results (as a text-based ad does) for queries containing the term operations. This feature is especially useful in driving traffic directly to web pages that are not yet part of the Production Index or that have very few links to them, causing them to appear further down in the results list than you would like.
Back-to-School Leadership Conference
FinnFest Education Forum
The Minnesota Department of Education (MDE) and the Minnesota Association of School Administrators (MASA) present the 2014 Back-to-School Leadership Conference, August 5-6. Bring your team! NOTE: The Back-to-School Leadership Conference has been designed to be compatible with the agenda for the FinnFest Education Forum scheduled on August 6-7. At FinnFest, participants are invited to join the discussion with education experts from Finland and the U.S. and create an action plan to address the needs of the next generation. Register for 2014 Leadership Conference.